العقارات

هل يؤدي تراجع السياحة إلى حدوث أزمة سكنية في الولايات المتحدة؟

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As tourism continues to slow in the US, there are many who see reason for concern. Key factors, such as a flood of short-term housing entering the market, have analysts worried. The tourism sector is a billion-dollar industry that helps drive the economy of the US forward. Here’s how a decline in tourism could result in the housing bubble bursting.

الأرقام لا تكذب – تراجع السياحة

Tourism and the housing market are cooling in certain regions of the US. This situation has led many to conclude that there is a correlation between the two. Notably, tourism is big business in the nation. To put its impact into perspective, in 2024, tourism accounted for $2.6TN in economic activity while also supporting +20M jobs across the US.
The benefits that tourism brings don’t stop there either. Tourism provides much-needed funding for the government. It generates billions in tax revenue from taxing these activities. Specifically, the US government حققت 585 مليار دولار in tax revenue last year alone. That’s nearly 7% of all tax revenue collected.

الولايات المتحدة وحدها تواجه تراجعًا حادًا في السياحة العالمية

According to the World Travel & Tourism Council (WTTC), the US is in the midst of a major drop in international tourism. The report shows an 8.2% decline in this sector of the tourism industry. Notably, domestic tourism now accounts for 90% of the total US sector.

This decline in tourism will have a resounding effect on a multitude of industries. For one, the drop in tourism translates to a projected loss of $12.5 billion in international visitor spending in 2025 alone. The same study showed that the US tourism sector retracted by 22.5% compared to its last market peak.

Interestingly, the الولايات المتحدة هي الوحيدة من بين 184 اقتصادًا projected to experience such a sharp decline in tourism. This sudden loss of interest by foreigners in visiting the US can be attributed to many causes. Here are some of the main culprits slowing tourism currently.

سجادة غير مرحب بها

One of the main issues causing international tourists to skip the US is a renewed push towards national pride and restricting the borders. The increased security and scrutiny can make entering the US a real hassle for many people compared to other nations.

Source - National Travel and Tourism Office
المصدر – National Travel and Tourism Office

لقد بدأت دوريات الحدود وعملاء الجمارك بالفعل في تنفيذ سياسة جديدة للبحث عن الهواتف. في هذه عمليات البحث الرقمية، يطّلع العملاء على هاتف الشخص المحمول ووسائل التواصل الاجتماعي لتحديد ما إذا كان قد أدلى بأي تعليقات مثيرة للجدل أو سلبية حول الأمة أو السياسيين. في حالة واحدة، تم رفض دخول زائر لأنه شارك ميمًا يظهر نائب الرئيس جيه دي فانس كطفل.

العلاقات المتوترة مع الجيران تؤثر على السياحة

Another major reason why the tourism numbers are in decline is that the US has become more rigid with its neighbors. The country’s stance on trading and immigration has changed significantly from that of the previous administration. The Trump white house seeks to utilize different tactics, such as tariffs, to get its neighbors to act accordingly. Sadly, this approach has led to many feelings that are not wanted in the US.

كندا

The US and Canada have long been both economic and military allies. However, their friendship has been strained lately due to a variety of factors, including tariffs and inflamed rhetoric. These factors have led to a stark drop in Canadian tourism.
According to reports,  both land and air crossings into the US have declined. Land crossings reported a 28% decline, whereas air travel reduced by 13.3% in 2025. This noticeable decrease in Canadians traveling to the US has disproportionately affected certain regions of the US, like Florida, which has long been a Canadian travel hotspot.

المكسيك

The US’s neighbor to the south, Mexico, is another country that has seen a sharp decline in tourists going to the US. Some of the main reasons why Mexicans have started to travel … Some feel discriminated against by ICE and other government agencies tasked with targeting illegal immigrants.
Additionally, the Mexican economy has been on the rise, leading to more job opportunities and more domestic spending. When you couple this growth with a shrinking US economy. It is not surprising to learn that more المكسيكيين يغادرون than entering the US.

قوة الدولار الأمريكي

Another crucial component that led to shrinking tourism is the strength of the dollar. When the US dollar is strong, it holds more value internationally. As such, US citizens can travel globally and get more value for their currency than if someone were to travel to the US. Sadly, some travelers can find that their wealth is gobbled up in simple conversions, making it very expensive to visit the nation during these times.

كيف يساهم تراجع السياحة في خطر حدوث أزمة سكنية

المنطقة انخفاض السياحة (2025) انخفاض أسعار المساكن ارتفاع مخزون Airbnb (ABNB )
Florida (West Coast) -15% -12% ↑ 25%
Nevada (Las Vegas) -10% -8% ↑ 18%
Arizona (Scottsdale) -9% -10% ↑ 21%

قليل من الناس يسافرون إلى الولايات المتحدة، وتولد إيرادات أقل في الاقتصادات المعتمدة على السياحة. تم بناء هذه المناطق لتلبية عدد معين من الزوار سنويًا. يعتمد اقتصادها المحلي على مشاريع تدعم بقاء هذا العدد ثابتًا أو يتحسن.

عندما تنخفض أرقام السياحة بشكل حاد، يؤدي ذلك إلى تكبد الشركات خسائر، وخفض الوظائف، وانخفاض قيمة العقارات في المنطقة. ومن الجدير بالذكر أن الصلة بين الإسكان والسياحة تصبح أكثر صلة عندما نفحص المناطق التي تشعر بالفعل بضغوط السكن.

وبشكل ملحوظ، تشعر الولايات الجنوبية والوسطى بضغوط السكن. بدأت أسعار المساكن في الانخفاض بنسب مزدوجة الرقم في بعض المناطق الرئيسية. وقد دفعت هذه الانخفاضات زيادة مفاجئة في مخزون المساكن.

فشل سوق الإيجارات قصيرة الأجل

Airbnb and other short-term rental options became major contributors to rising house prices since their launch. Originally billed as a way for the average person to make extra income on their properties, it has now blossomed into a corporate-controlled sector with a few major contenders owning hundreds of homes.

على الرغم من أن Airbnb كان ثوريًا، إلا أنه ليس خاليًا من المشكلات. أولاً، في المناطق التي تراجعت فيها السياحة، مثل الساحل الغربي لفلوريدا، وجد مضيفو Airbnb أنفسهم على حافة القدرة. الطبيعة التنافسية للمنطقة وتزايد النفقات العامة أدت إلى خروج العديد من مضيفي Airbnb من الأعمال.

بالإضافة إلى ذلك، ساهمت ارتفاع أسعار الفائدة في عدم قدرة بعض مالكي Airbnb على الوفاء بالتزاماتهم البنكية. أولئك الذين يحملون قروضًا ذات معدلات متغيرة شهدوا تضخم مدفوعاتهم الشهرية خلال السنوات القليلة الماضية. هذه السيناريوهات تضع ضغطًا على مضيفي Airbnb، مما يدفع الكثيرين إلى إعادة إدراج ممتلكاتهم في محاولة لاسترداد الخسائر.

في هذه المناطق، أدى تدفق الإيجارات قصيرة الأجل إلى السوق إلى انخفاض الأسعار. هذا الفائض الضار أكثر بالسوق لأن هذه المنازل تم تجديدها بالكامل وتحتوي على الكثير من رأس المال الاستثماري. نتيجة لذلك، يواجه العديد من البائعين ضغطًا كبيرًا ويسعون لتصفية ممتلكاتهم قبل أن تتأثر تصنيفاتهم الائتمانية.

فقاعة الإسكان

The real issues begin when sellers can’t pay their mortgage any longer. These homes then go back to the bank, which will again put them on the market. However, this go-around, there will be low-priced foreclosures, further driving the housing oversupply up while cutting sale values across the region.

المطورون يشعرون بالضغط نتيجة تراجع السياحة

Evidence of this housing crunch can be seen across more than just the tourist and travel sectors. The construction economy has had a significant pullback in activity due to the flood of fully remodeled short-term rentals in these regions. According to التقارير, there are several areas where new home construction is at its lowest level in decades.
The data regarding this slowdown is eye-opening. It reveals that the majority of construction cooling is around the single-family home sector. Single-family home construction is down 12% compared to 2024, and signs seem to show this trend will expand and continue in neighboring regions. This data suggests that developers have chosen to wait out the market uncertainty rather than build and hope for the best.

كيف يمكن للتكنولوجيا مساعدة السوق على التعافي

The rising price of homes is due to more than just a fall in tourism. However, it’s a contributing factor that must be accounted for when discussing how to rectify the situation. One option would be to find a way to reduce the price of creating new homes.
Technologies like 3D printed housing could transform the market moving forward. This option would enable entire communities to be created using advanced designs that reduce the need for cooling systems and other power-hungry add-ons. In this way, developers could seek to offset housing woes.

مساعدة مالكي Airbnb على فهم السوق بشكل أفضل

Another key way in which technology could help to stimulate the housing economy is through AI-powered market analysis and pricing systems. These advanced algorithms take into account key factors such as competitors, time factors, and demand to help hosts achieve maximum occupancy.
Advanced AI systems can integrate a massive amount of data to provide a comprehensive overview and market forecast.  This technology could help homeowners better determine if it’s time to repurpose the property or sell it.

تقنية السفر

There are also a variety of travel technologies that have the potential to help drive tourism. These tools include everything from AI itinerary systems that can help you map out a fun day … For example, you could set up your AI marketing system to scan for large medical seminars in your area to seek out medical tourists.

إعادة تعريف ممارسات سوق العقارات

Artificial intelligence isn’t the only tech that can redefine market practices. Blockchain technology provides a host of benefits that make it ideal for the real estate market. These options include fractional ownership, where a property is split into more affordable tokens and sold.
This approach enables homeowners to secure more funding and investors to diversify their holdings. It also reduces the financial barrier for new investors to enter the market. Keenly, tokenized properties can be transferred more easily than traditional options.

الاستثمار في العقارات المبتكرة

Many innovative companies are operating within the tourism and real estate sectors. These firms continue to experiment with advanced tech like virtual reality to streamline crucial market processes. Here’s one company that pushed the boundaries of tech innovation with its unique business model.

مجموعة CoStar

NASDAQ-listed CoStar Group (CSGP ) is a leading provider of online real estate marketplaces, information, and analytics. In فبراير 2025, the company significantly expanded its technology capabilities by acquiring Matterport, a pioneer in creating immersive 3D digital twins of real-world spaces.

Through Matterport’s offerings—such as the Pro 3D camera with integrated Lidar and its AI-powered Cortex platform—CoStar now provides real estate professionals with cutting-edge virtual tour solutions that boost property marketing and streamline sales processes. This integration strengthens CoStar’s position across commercial and residential markets, enabling clients to benefit from both advanced visualization tools and industry-leading property data.

CSGP مخطط السعر

Those seeking a tech-driven real estate investment with both robust analytics and immersive property technology may want to research CoStar Group shares further.

تراجع السياحة هو نداء استيقاظ

The WTTC President & CEO, Julia Simpson, called her group’s data a serious “wake-up call for the U.S. government.” She explained that as the world’s largest travel and tourism economy, it’s vital that the government do what needs to be done to reverse this troubling trend. She has even gone as far as to state that the US appears to be shunning visitors, all while other nations are “rolling out the welcome mats.

هل يؤدي تراجع السياحة إلى حدوث أزمة سكنية؟

When you examine the data, you can see that a decline in tourism is a crucial factor in the housing bubble beginning to show signs of weakness. However, it’s not the only factor, as high interest rates, declining employment, and market uncertainty all played roles in the current situation. Now, the government will need to revamp its strategy before the tourism economy gets hit beyond repair.

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