Vertalo Receives SEC Letter of Effectiveness

This month, the tokenization sector just got a bit more competitive as Vertalo announced the firm received its letter of effectiveness in regards to it's TA (transfer agent) license from the SEC. The important accomplishment places Vertalo in an exclusive class of registered platforms currently in operation. Now the platform is ready to expand its functionality and expand its reach into the tokenization sector.

Vertalo

The Vertalo tokenization platform functions as an all-inclusive security token ecosystem. The platform connects issuers and investors directly to secondary trading markets. This strategy provides much-needed liquidity to the market. Uniquely, Vertalo is the only digital asset platform to offer its services to analog clients directly. Consequently, the platform could push security adoption further.

Vertalo's streamlined design is meant to improve on the UX. The firm's advantageous strategy tackles many of the most common barriers to adoption. For example, users don't need any prior crypto experience to utilize the platform. Through advanced automation, users can skip over wallet setups. In fact, you don't need any understanding of cryptocurrencies at all to use this platform successfully.

Tokenize it All

Vertalo allows anyone to take advantage of the benefits blockchain technology provides. Companies can tokenize their existing shares in real-time and without any technical know-how. Interestingly, the platform utilizes two of the most popular blockchains in the world to accomplish these tasks.

Vertalo CEO Dave Hendricks

Ethereum or Tezos

Another unique feature of the Vertalo ecosystem is the fact that issuers can choose what blockchain to tokenize on. The platform utilizes both Ethereum and Tezos for these tasks. In fact, you can even convert your STO between chains with ease.

Vertalo – Experience Matters

When it comes to matters of compliance, you would be hard-pressed to find a co-founder with more experience than former SEC Attorney, Gautam Gujral. In the past, Gujral authored the SEC's definitive paper released earlier this year. Consequently, Vertalo is fully compliant including the most recent joint statement released by the SEC and FINRA on July 8, 2019

High Standards – Vertalo

Speaking on the importance of his firm receiving its TA license, Co-Founder Dave Hendricks stated “The Transfer Agent plays a critical role in the lifecycle management of securities.  While regulators continue to come to terms with the rise of digital assets, they have not lowered their standards and expect digital asset platforms and their partners to hew closely to long-established norms. ”

Full Compliance – Vertalo

Hendricks explained “Vertalo enables its clients and partners to maintain full compliance with existing securities regulations, even while using newer instruments such as security tokens.  As we onboard more analog and legacy assets onto the Vertalo platform, our transfer agent capabilities will be able to address any compliance and securities handling requirements they may have.”

Vertalo's Data Management Platform – TREATS

Another noteworthy project in the company's pipeline has to do with the tokenization of private REITs (real estate investment trusts). Tokenized REITS provide more liquidity to the market. Additionally, these financial instruments are now usable as collateral. Comparingly, the traditional business systems employed in the REIT markets are paper-based offerings.

In order to make this monumental task a reality, Vertalo partnered with Prime Trust to build the TREATs platform. The goal of the strategic partnership is to combine Vertalo's compliant digital asset management platform with Prime Trust's market-leading custodial services.

In this manner, TREATs could play a major role in the market moving forward. Currently, the firm has billions of dollars of real estate under management. Importantly, the company announced that it is already working with dozens of REITs currently.

A Better Tokenization Experience

The developers behind the Vertalo platform have the experience and network to make their strategy work. You should expect to see major moves come from this camp over the coming months as the company's strategies unfold. For now, the tokenization sector just got a new player worth watching.