Bill, the Chief Marketing Officer (CMO) of BitPay, is an accomplished executive with a proven track record of launching new and disruptive payment and fintech products to reach millions of consumers. His experience includes 30+ years at leading financial technology companies including BitPay, Ingo Money, Forter, eBay, PayPal, BillMeLater, and CheckFree.
Prior to BitPay, Bill led the go-to-market strategy and plans for Ingo Money's push payment offering and Forter’s SAAS-based fraud prevention service. Prior, Bill was Head of eBay Motors, responsible for sales, integration, account management, and sales operations for the companies eBay Motors business unit. Prior to that, Bill was Senior Director of Merchant Marketing, where he was responsible for driving buyer and seller growth for eBay’s marketplace business across all aspects of the business, including go-to-market strategy, marketing, and seller support.
Over the years, Bill has built a track record of helping companies successfully introduce innovative, first-to-market products to e-commerce, disrupting static industries and creating massive new revenue streams. Examples include Decision as A Service – Forter, Inc; eCommerce marketplace storefronts for Coach and Target – eBay Marketplace; Express & Mobile Checkout – Paypal; Bill Me Later; E-Bill & WebPay – CheckFree. These products serve billion-dollar global markets for the world’s top banks, retailers, and billers.
At BitPay, Bill looks after all B2B and B2C go to market activities including demand generation, digital marketing, SEO, content development, client integrations, sales and sales support, and more for the company's crypto wallet app and crypto payment acceptance products.
